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Discussion on media evolution during elections

Discussion on media evolution during elections

From Morning Brew Daily

16h ago
mediapoliticsSteve Kornacki2022 midtermsAI
Transcript
He's attracting viewers like nobody else can. The fact that he's lapping, you know, Fox News, the fact that Kornack is a bigger draw than the, you know, the biggest news network in the world is because he's just. Is so good. So he is the attraction, and he's doing the attraction attracting. And I hope he's getting his bag. I think he is. He. You know, we've talked about this, this moment of monitoring the situation, right? There's so much data coming in MTs where people just want to feel informed. They want data, but sometimes it's too much. They want somebody to explain it to him. And there's no better distillation of what that is than Steve Kornacki when he's up at the board telling you what, you know, what the results in from Mecklenburg county mean as opposed to is, is it outperforming Kamala Harris a few years ago, etcetera, etcetera. But let's talk about this creator election. Do you think that creators sort of put their stamp on this particular election? We saw so many live streams. We saw all these independent journalists, whether it was Jim Acosta or Katie Couric or Piers Morgan, Chuck Todd, Don Lem, and then streamers such as Hassan Piker. They were trying to draw viewers away from the cable and network channels that people most flock to. We also had things like, you know, Kalshee and the New York Times needle presenting even other ways to consume news. I mean, this is a big night. 31 million people watch the midterm elections on TV. Well, I don't know whether the creators kind of elevated themselves against the legacy media channels because they have just so many resources. And this is a night where you kind of want a lot of resources. You want journalists at these places where the polling is coming in. You want the Steve Kornacki types at the big board telling you what happened. So I don't know if I don't know how well these streamers did exactly, but it was. It's interesting to watch this kind of power play going on within media. I mean, 2024 was dubbed the podcast election 2026. Maybe, you know, the rise of the political live streamer, that's what we will most remember. Well, not most remember this era for, but one of the ways that we will remember this era. Moving on. My dog of the week is AI agents, because no one's really using them. Agents like Meta's Muse and the Startup Instinct have been having a moment for their ability to carry out tasks like canceling subscriptions or checking into flights for you. But while tech circles have been losing their minds over their autonomous power companies aren't really seeing many agents in action. During Uber's third quarter earnings call, their CFO revealed that during Halloween week, one of Uber's busiest weeks of the year, the total number of Uber rides booked by AI agents were.
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